Founded in 2019 as a residential concreting specialist, Conker Concreting quickly spotted a gap in the market: concrete resurfacing. After shifting into the transformation market in 2020, they are now a market leader, specialising in premium resurfacing and concreting projects. Conker Concreting were awarded APAC Insider's Queensland Concreter of the Year in 2022.
Following their strategic decision to focus on home improvement, Conker Concreting has become a go-to applicator for concrete resurfacing.
“We wanted to change the narrative around resurfacing and turn it into a more premium home improvement choice,” says Damian Willis, CEO of Conker Concreting. “We've focused on evolving the product set, leaning into architectural trends and creating a design-driven experience for our clients."
What sets Conker Concreting apart is their unwavering commitment to exceptional customer service. During an initial consultation, the team engages with clients in a thorough discussion about their property, working to better understand their vision while also showcasing samples and finishes.
With a personalised approach from the outset, clients know they will be involved in every step of the process – with a tailored quote on its way within 48 hours of the consultation.
Conker Concreting's rapid rise in the resurfacing market led them to seek out a partner brand that would align with their values and provide excellent support. After conducting their due diligence and careful consideration, Conker joined the Dulux Avista Accredited Applicator (DAAA) program.
“We found that Dulux Avista was exceptional in terms of not only the performance of their product, but their back-office operations,” Damian says. “They supported us, trained us and backed our growth as a company.”
This partnership not only adds credibility to Conker Concreting's service offering, but also guarantees they have round-the-clock access to a wide range of resources and expertise. Another key advantage of being a DAAA is being able to offer homeowners a six-year warranty on their product – a rarity in the resurfacing world.
“Dulux recommends a six-year warranty for their product, which is uncommon in the resurfacing industry. We knew would have to stand behind that commercially and be exceptionally confident in the product and our application methods.”
But after seeing the results firsthand and trusting in the expertise of Dulux, Conker were confident about delivering long-lasting and durable results for their clients.
Damian and the entire Conker team also appreciate the inherent value of partnering with a national company like Dulux.
“Dulux's market presence means we are never more than 30 minutes away from a trade store, which means fast access to the right products at the right time.”
The convenience of proximity ensures Conker’s projects remain efficient and timely. Damian adds that the performance of Dulux Avista concrete sealers, which enhance the aesthetic appeal and durability of concrete, is a significant advantage.
Damian remains astounded that so many homeowners are completely unaware of the resurfacing process – not just what the job itself looks like, but what resurfacing actually means.
“A lot of homeowners don't know about the resurfacing process,” he says. “They might have a tired and worn-out plain concrete driveway, or they might have an exposed-aggregate driveway, and they will come to us looking for complete removal and replacement. But that’s both disruptive and costly.”
Once clients learn about the resurfacing process and the results they can expect, Damian says they instantly get excited about this cost-effective alternative.
“It's about half the cost of complete removal and replacement, and it's suitable for all types of properties. It gets people excited that they can get such an outcome at just half the price.”